Faith: Trust me, if we use this information system, it will help us achieve our organization's goals and gain an ultimate advantage over any other competitors. It will also be faster, cheaper, and more accurate/consistent than any of our competitors. All we need is your trust that this will work.
Fear: If we don't update this system, we will die out and be forgotten. Then the customers will lose out and you would lose them because we lost our business which equals a really bad situation.
Fact: This analysis shows that updating this Information System will lead to a cost-benefit report, you would gain money over time and lose just a bit of money based on recurring costs and non-recurring costs.
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